Product Ownership (ICP-APO)

We’ve all spent copious amounts of time, energy and money building products for customers that either didn’t solve their problems, they didn't use, or they didn’t even want in the first place! Learn how to build the right solution, for the right customer at the right time.
Whether you're a Product Owner, Business Analyst or any subject matter expert responsible for bringing products to life – this is the course for you. 

Cprime Elabor8’s Agile Product Ownership course teaches key Product Management, Ownership and Agile concepts and techniques to help you identify and maximise the value of your products. You'll learn to move from prioritising work based on people’s opinions and personal agendas, to ensuring everything you’re working on, across all levels of the organisation, is delivering value to our customer and aligns to your company vision.

You'll learn how to harness Agile values and behaviours to explore complex problems, understand and empathise with your customers and effectively build products but still be able to respond to changing markets.
Using a simulation, you'll apply theory to activities with a constant focus on the customer, collaboration, delivering value, and continuous improvement. You'll leave the course with a toolkit to help you connect with your customers and business stakeholders to build amazing products.

Learning Objectives

• Explain the three mindsets of Product Development using Design Thinking (Exploring the problem), Lean (Build the right things) and Agile (Build the thing right)
• Learn techniques from Double Diamonds to Story Mapping and how to apply them
• Discuss what a Product Culture is and the difference between Product Management and Product Ownership
• Use Design thinking, Empathy Mapping, HMW and more to generate customer insights
• Demonstrate the importance of riskiest assumption tests, prototypes and storyboards for rapid insights
• Do Hypothesis validation, Story Mapping and Metrics to build out your MVP
• Apply visualising your stakeholders, prioritising your work and delivering iteratively, not incrementally

Topics covered

• Introduction to Product Ownership
• Generating customer insights
• Explore and validate ideas
• Finding Product Market Fit
• Product Leadership
• Expanding your Product

You'll also receive

• ICAgile Professional APO certification
• Training guided by an expert
  
• Electronic copy of the course materials

Prerequisites

All professionals would benefit from this training. It would be beneficial to have completed Agile Fundamentals before completing this course.